6 Summer Eye Makeup Trends About to Blow Up, According to Pinterest – Allure Magazine

Posted: Wednesday, June 14, 2017

Every summer I’m basically forced to switch up my makeup routine, swapping moisturizers and lipstick formulas in preparation for the heat. But according to Pinterest, people will be embracing bold summer eye makeup and brow looks this year. You might think this is a time to cut down on products, but adding to your makeup routine actually makes perfect sense considering how this season is all about having fun — so you may as well adopt the same carefree attitude when it comes to your makeup. Here are the trends you’re about to see everywhere:

Sunset Eyeshadow

You can give your black shadow a break. Instead of a more traditional smokey eye, you’re about to spot warm tones everywhere this summer — searches for sunset eyeshadow are up 285%. You’ll probably find yourself watching a beach sunset this summer anyway, so take inspiration from your surroundings and add oranges and reds to your daily color palette.

Pink Shadow

This girly hue isn’t going anywhere. According to professional makeup artist Ashleigh Ciucci, the color is “universally flattering and offers a quick way to brighten the eyes.” Just be sure to pair your pink shadow with a volumizing mascara for full, dark lashes. This “keeps you from looking like you have pink eye,” Ciucci says.

Eye glitter

As a teen, you’ve probably smeared on body glitter summer after summer, and now the trend is coming back in a more grown-up way, with searches for eye glitter up 156%. This summer’s sparkly shadow is all about mixing chunky glitter with more natural shades.

Feather Brows

In the spirit of summer’s cheerful attitude, this funky eyebrow trend is exploding on Pinterest with searches up 440%. While you may have already seen spin offs like dragon brows, I actually predict makeup artists will come up with even more takes on eyebrow art this summer. Just imagine how cool ocean wave brows would be…

Eyebrow Glitter

The glitter obsession is so real that people are looking for more out-of-the-box ways to add some sparkle to their makeup routine. And while this trend might sound intimidating, it’s more subtle than you might think. Wear glitter on your lashes and brows during the day, then add a bold cat eye to dress up your look when the sun goes down.

Microblading

If you want to try out different summer eye makeup trends, a strong base is so important — and no, I’m not talking foundation. Microblading searches are up 327% as a semipermanent way to shape up your brows. Bonus: Getting this done will cut time out of your morning makeup routine. Learn more about the process here.


More Pinterest finds to obsess over:

  1. The NYX Brow Gel Everyone on Pinterest Is Going Crazy For
  2. The Most Popular Nude Lipstick on Pinterest
  3. No-Heat Hairstyles That Are Superpopular on Pinterest

Now, take a look back at some of the most popular eye makeup trends over the past 100 years:

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